Essential in Facebook & Insta Pro
Master the art of strategic digital engagement
Imbibe strategies that catapult brands into digital prominence
Essential in Facebook & Insta Pro
Course Overview:
With a massive user base and powerful advertising tools, Facebook is a crucial platform for achieving brand awareness, customer engagement, and lead generation. Utilising Facebook marketing is essential for businesses aiming to fulfill their distinct marketing objectives.
Similarly, Instagram marketing is offering significant benefits to businesses, especially those focusing on a younger demographic and operating in visually-driven industries such as fashion, food, or travel. Instagram provides avenues for brand exposure, engagement, and collaborations with influencers.
Key Topics Covered
Structure your Facebook Ads like a Pro
How to write Killer Ads in Facebook
Facebook Ads and Compliance
Advanced FB Remarketing Strategies and Profitable Bid Strategies.
How to calculate ROI, ROAS(Return on Ad Spend
Custom Audience and Custom Conversions.
Understand Campaign URL's and Device Targeting
Structure your Facebook Ads like a Pro
How to write Killer Ads in Facebook
Facebook Ads and Compliance
Introduction to Instagram, User name selection, Ideal Instagram Bio
Instagram account Logo Creation, Content Curation and Creation.
How to get Organic Hyper targeted followers on Instagram.
Instagram Hashtags and generating Hashtags.
Boosting Engagement on Instagram.
Instagram Viral Post Hacks
Affiliate Marketing
Sales Automation Funnels Overview and how to set your intentions and goals to achieve.
Digital Marketing Tools for Sales Automation
Building your Custom journey
Visual Design Tips - E-covers, fonts, product design, color psych
Lead Generation Funnel Setup
How to Set up Email Nurturing Sequence
Drip Marketing Setup tour
Set up your 1st Complete Sales Automation Funnel
Understanding Last Mile Automation (Zapier). Capturing data, paths, SMS triggers, Payment Gateways setup
you can gain with this course
The ability to create and optimise highly targeted ad campaigns in Facebook, maximising ROI by reaching the right audience with compelling content.
The ability to create visually compelling and engaging content that resonates with your target audience, driving brand awareness, engagement, and conversion.
The proficiency in developing a cohesive social media marketing strategy that leverages the unique strengths of Facebook and Instagram platform to effectively reach, engage, and convert your target audience.
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A Must-to-Have Skill for
Entrepreneurs
Marketing professionals
Small Business Owners
Students
Freelancers
Salary Range in India
Indicative earning potential for Primavera professionals in India, depending on job positions:
Rs.3 Lakhs
Entry-Level
Rs.7 Lakhs
Mid-Level
Rs.10 Lakhs
Senior-Level
What drives this career path?
As consumers spend more time online, having a strong online presence is crucial for businesses.
Social media platforms like Facebook and Instagram offer advanced targeting options that allow businesses to reach specific demographics, interests, and behaviors.
Digital marketing professionals who can effectively engage with customers contribute to building brand loyalty
Facebook and Instagram marketing professionals who can analyse data to derive actionable insights and measure ROI of campaigns are highly sought after
Businesses seek individuals who can adapt strategies to align with leading platforms like Facebook and Instagram